Shopper – Our Most Valued Asset
If people are shopping for it, we know how and when to reach them. We connect shoppers to Brands in the physical and virtual world to drive retail sales by truly understanding shopping behaviors. Our best in class active campaign management systems allow us to optimize and refine the shopper experience generating more sales for you.
Marketing – Reaching Shoppers at the Right Time
At our core, we are a marketing and response driven organization. We develop, deploy, actively manage, optimize and steward marketing campaigns for some of the world’s best Brands. Every client has different needs, goals and objectives for success. So, we approach each campaign with a unique perspective based on our vast shopper insights.
Insights – Knowing How Shoppers Behave
We know shoppers inside and out. Our vast compository of consumer insights allows us to model predictive consumer response for your campaign. We monitor and optimize real time consumer response level data across all elements of your campaign — turning data into consumer action.
Leads – Finding them and Closing them
“Dr. Watson, I have a lead…” No, we are not hunting down criminals like Sherlock Holmes. We are finding shoppers. We drive consumers from target prospects to active leads. Our process allows for the best leads to move to the front of the line – increasing response and sales to you.
Experiential – Touching, Feeling, Tasting & Trying
As the old saying goes, “Seeing is believing.” We see things differently. We believe shoppers should not only see your product – they need to experience your products. From awareness and consideration, we drive shoppers to trial – to truly experience your products and Brand. We optimize each element of the trial process to create a seamless experience for your most valued target prospects.
Solutions – Bringing the Plan Together
“I love it when a plan comes together.” From strategic insights and planning to affinity and event marketing, we develop total campaign solutions that drive shopper response and sales. Our 360 degree channel planning approach, will influence each part of the consumer shopping process.
To the ^R – Turbo Charging Your ROI
To the power of R and beyond… The most critical element to determine your return on investment is cost and response – we are able to control both. Our efficiencies are driven through every element of your campaign. The result for you the is the best return on investment possible.
